One example is, suppose you wish to study how COVID-19 has affected the hospitality sector. In that case, you can choose either a representative case, for instance a large lodge chain, or an outlier case, such as a tiny Mattress and Breakfast which has managed to survive the pandemic. https://trevortmrrm.sharebyblog.com/39059450/the-smart-trick-of-mba-case-study-solution-that-nobody-is-discussing